CV-SB-13 · standards
Added in v1.4.0 (28 Sep 2026). Not a finding when the page names a gluten-free certifier (GFCO, NSF, Beyond Celiac, CSA) next to the claim.
Found on 1015 of the 2,243 best-selling listings we have ruled, 1015 times in total. That is 1015 live product pages carrying this wording today.
“FDA defines gluten-free: any unavoidable gluten must be below 20 ppm. The claim needs a test or supplier document behind it, the same way No”
Source checked 2026-09-28.
Not a ruling. The claim may be permissible in this form, but only if the brand holds evidence meeting the cited standard. We do not hold or evaluate that evidence. Answer it in column (b).
Claims Verified, standard CV-SB-13 "gluten-free (undocumented)", standards v1.4.1, retrieved 05 October 2026, https://claimsverified.org/standards/CV-SB-13/
Or put it in your own policy
Marketing copy must not use "gluten-free (undocumented)" or equivalent wording. See Claims Verified standard CV-SB-13 (standards v1.4.1): https://claimsverified.org/standards/CV-SB-13/
Cite it freely with attribution and the version. The whole register is machine-readable at /standards/registry.json. Rulings are our published professional opinion, not legal advice.
All 109 standards and the 109 in force · Check a listing against them free